At SHRED OPTICS and SLYTECH PROTECTION we are super stoked to welcome Victor de Le Rue and Lucas Baume to the family. Victor has been pushing the boundaries of snowboarding and rides it all from the street to the gnarliest lines. Victor embodies everything SHRED OPTICS and SLYTECH PROTECTION are about, and we’re so excited for him to join.

Snowboard Business Development Manager, Alvaro Vogel, let on, “Victor is one of the strongest up an coming riders in Europe. It’s been four years now of him delivering banging video parts; he started off with Standard Films, moved to Absinthe Films where he owned the ender in his first season filming, and is now shooting with Transworld for their next film, Origins. He rides everything from street spots to technical AK lines. Victor is the rider that every team manager would love to have on the roster because he is so talented and so versatile. I’m stoked to have him as part of the SHRED OPTICS and SLYTECH PROTECTION family.”

Victor de Le Rue shared his thoughts on the brands, “Thanks Shred and Slytech for providing me sick looking products that are also super comfortable. They are 100% pure radness, and they make my winter better.”

Lucas shared, “I’m really stoked to be a part of the team. It seems like it’s growing everyday, and I can’t wait to meet the rest of the guys. I hope I’m going to grow as the brand continues on its path, and we will for sure have some good times.”

CMO/CFO, Federico Merle shared, “Lucas is one of the those kids that has it all on lock, and he’s always psyched to be out riding his board. The way Lucas rides is the way we see the sport from a brand perspective, and we’re really excited to grow together. For us, SHRED is all about finding the intersection of style and performance, and SLYTECH is innovation through high technology,  no compromises. Watching Lucas ride the park, pipe, or pow lines, it’s as if each brand identity comes to life when he’s on his board.”