The rumours were true... Armada snowboards are a thing!

They are going to launch a snowboard category for Winter 2026/2027. The new line of hardgoods includes nine snowboards with boots and bindings available to the public in the fall of 2026 at select retailers and online. Armada Snowboards will be built upon the same ethos as the skiing category, by focusing on freestyle-first consumers, and by creating an athlete-driven product line.

Co-Founder and General Manager of Armada, Hans Smith says, "It has always been a dream of mine to make snowboarding a part of Armada. We’ve built our entire brand on being freestyle-focused and dedicated to our team while producing beautiful and functionally-designed products for our consumers to experience the mountains the way they want to. Our snowboard program was curated by diehard snowboarders with this exact same ethos in mind. By building a world-class team of riders and best-in-marketproduct, we are so proud to introduce Armada Snowboards to the world."

With eight riders on their roster and nine in-house employees in the US and Europe, the Armada Snowboards category brings industry veterans with decades of experience in the snowboarding culture in marketing, product development and sales. The core business of the snowboard category will be anchored in building upon existing relationships with specialty snowboard shops around the world, where snowboarding will live forever. The in-house staff of Armada Snowboards is composed of Tanner McCarty (Brand Director), Paul
Maravetz (VP, Product), Tom “T. Bird” Monterosso (Marketing Manager), Josh Manoles (Senior Graphic Designer), Trevor Brady (Global Sales Manager), Tom Kingsnorth (European Marketing Manager), Ryan Harris (Snowboard Product Developer), Maguire Shea (Binding Product Developer) and Karl Wurm (Boot Product Developer).

Learn more about the brand launch, the athlete team, and everything that’s in the works at www.armadasnowboards.com