Knut Eliassen is a super homosapien and a rippin' rider that is always down for a good chuckle on the mountain. After many years of riding for Nitro Snowboards he made the transition from being on the team to being the team manager. Nitro's team is large and he juggles a lot of badass boarders across the globe, as well as managing radical projects like the new Nitro Hyped! movie, but somehow still manages to have time to lay down his own turns and crank his own tweaks. We caught up with him to find out how he is doing, what he is doing and how he does it.
Hey Knut, can you tell us a little about your background? Did you learn to skiboard in Europe or in the USA?
Knut Andreas Eliassen is the name my father gave me. He is from northern Norway and my mother is from Minnesota, USA. I was born in Minneapolis, Minnesota and lived in the States till I was 16, then we moved to Norway because my dad wanted to show us kids that there is more to the world than middle America. I started snowboarding in Minnesota but my home mountain had no park, so we had to build our own jumps for the first two years.
Then I joined this snowboarding contest series called USASA so I could travel around the state and ride real parks. Since I was traveling around doing all these contests, I also did boardercross, because it was the same as riding a slopestyle course at that time. You would race but do tricks on all the jumps on your way down. I ended up doing pretty well in boardercross and became USASA National Champion for 15-year olds the year before we moved to Norway. I thought I was hot shit!
When we moved to Norway I ended up moving out of my parents' house and moving in with JP and Stian Solberg. That is when I really got into snowboarding and figured this is what I wanted to do. I lived in Norway up until 2 years ago - love that place - and now I live in Salt Lake City (not too bad either).
Were you able to pay your bills with snowboarding before you started as Nitro Team Manager or were you dodging the landlord?
I was lucky enough to be able to pay all my bills and go to a good business school in Norway at the same time as I was snowboarding. But I wasn't a rockstar - just a regular business student who was able to travel all around the world with rockstars. It was a sweet combo.
What’s a regular day like as TM? Do you ride a lot more or a lot less than before?
A regular day for a team manager? Wake up around 6:00-6:30, take a shower and put on the coffee. Then I open my computer and answer all the e-mails that have come in from Europe overnight. By around 9 AM I'm caught up with e-mails and have talked with the Europeans. Then I'll hread down to the warehouse and do some social media stuff and send out product to riders. Some food and in the afternoon I'll try to go up snowboarding at Park City (if it's a sunny park day) or Brighton (powder day or park day) with some of the team guys or the SFK guys. I love snowboarding with the team guys - everyone is always so stoked to be out riding. I will usually try to film the boys, but end up riding myself. After boarding I will get caught up with all the stuff going on in the US. I usually work until 7 PM. After that I go home and hang out with my lady and dog - go skating with them or something. That is another bonus about living in Salt Lake City - you can snowboard all day and then skate at night.
I feel like I'm able to snowboard the same amount as before, which I think is important. The reason I work in snowboarding is because I love snowboarding, so I'll always do whatever I can to go out and board. This keeps me true to the sport and in good contact with what is going on at the hill - which is important because that's where our customers are. I always try to take the chair with kids so I can ask them questions and find out what they are into - it's a great way to connect with true snowboarders. I learned how to manage my time pretty well from my snowboarding/school days so I can totally combine boarding and work - so I am stoked that I went to school while pursuing a snowboard career.While you spreadsheet at your job, Knut is spreading the white shit everywhere! Peep his OneRun clip choking on angel poo!